Frey – The Men’s Laundry Detergent

Tired of girly-smelling laundry detergent?

There’s another option for dudes: Frey Detergent.

Frey offers a detergent that is manly. The company has made waves among guys who have been searching for a men’s laundry detergent. But who is Frey, and what does their laundry detergent smell like?

What is Frey?

frey laundry detergent for men

Frey is a company that’s realized a major hole in the clothes washing industry: nothing has changed for decades. Large corporations have copied each other, found a product that works and is selling it without any differences.

The industry is stagnant with the same:

  • Formulas
  • Designs
  • Smells

Frey is a company formed by two brothers who realized that the industry has been in a state of paralysis for years. Over-usage and fillings, bottles and caps that are designed for waste and even harsh chemicals riddle the industry.

The end result? Consumers are left with products that damage their clothing.

Fabrics become damaged over time. You spend more money on detergent. It’s a wasteful industry, but Frey is here to change that all.

Frey for men is different.

What Does Frey Detergent Smell Like?

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Frey partnered with one of the premier fragrance houses in the United States to create a detergent specifically for men. The fragrance is a combination of natural fragrances and over a dozen essential oils.

The smell is a combination of:

  • Oak
  • Wood
  • Forest
  • Cedarwood
  • Amber
  • Soft leather
  • Bergamot
  • Geranium
  • Eucalyptus

It’s a formula that contains no fillers or harmful chemicals that cause damage to your fabrics. The detergent is designed to combat the harsh chemicals that your fabrics have been exposed to for years.

The detergent is formulated with the leading men’s cologne in mind and also includes a distinct addition to make a powerful formula.

And the detergent is designed to:

  • Remove those tough stains that others miss
  • Eliminate the strong odors that men leave behind

You can use this detergent on high-efficiency machines and even on designer labels without an issue.

If you had to put one smell to describe this fragrance, it would be “oak and musk.”

But you’ll also find that there is a sandalwood, bergamot and clove concentration which smells amazing, too.



Frey Detergent Reviews

Frey Detergent Reviews

Frey doesn’t spare any expense with their detergent for men, and before we go into reviews of what others are saying, there is a lot that I want to point out about this product. You can request a free fragrance trial, and this will be your risk-free trial to the company’s products.

You will have to pay $1 for shipping, but this is a small price to pay for a unique product like Frey.

The company has been featured in:

  • Cosmopolitan
  • ELLE
  • Men’s Health
  • Forbes
  • GQ

And your free-trial will include two, 2-ounce samples of the product. The company will then send out an email 14 days after your trial begins to ask if you liked the product and what your favorite fragrance was out of the two.

You’ll then be entering into a monthly subscription which can be cancelled at any time and comes with a 100% guarantee.

When surveyed, 97% of men preferred Frey over competing products. The company is also trying to save the world by planting one tree for every bottle ordered.

But you don’t have to join a laundry plan. You also have the option of one-off purchases, and I recommend giving the classic package a try. The packages are great deals because they include a lot of neat extras, such as dryer sheets.

Frey also offers:

  • Clothing care kit
  • Fabric conditioner
  • Dryer sheets
  • Fragrance booster
  • Stain remover
  • Wrinkle release
  • Freshener 

All of your laundry needs can be met by Frey.

What I like about the smell of Frey is that it’s faint. You’re not going to be overpowered by the scent of this detergent in the same way you’re overpowered with Tide or another product. When someone comes in close to you, they’ll get a faint smell of Frey which is exactly what men want in their detergent.

Reviews for Frey are very positive, and a few of the reviews that I think are ones that everyone should read are:

  • I was originally concerned about how small the bottle was when I ordered, but the formula is super concentrated, so you don’t have to use much.
  • The detergent is great and smells woodsy and masculine. My wife loves this fragrance.
  • Amazing smell. Pods and beads were getting old, but this smell is great.
  • There are no harsh chemicals and I really like the smell of this detergent.

I am a firm believer in reading through the bad reviews, too.

You can learn a lot from the bad reviews, and a few of the key points are:

  • The scent is barely noticeable, although it smells great once it comes out of the washer.
  • You have to switch the load from the washer to the dryer quickly otherwise it seems to lose its scent.
  • Pretty expensive for a vague scent.

Frey makes it known that the company doesn’t want their scent to be overpowering. As a man, when you wear cologne, you don’t want to have your laundry detergent overpowering the cologne you’ve chosen.

A lot of detergents do this, and Frey decided that the scent should be vague so that you can smell it, but the scent won’t be so powerful that it covers the entire room.

If you go into your purchase knowing that the scent will not be strong, it’s the best man’s detergent on the market today.

It removes stains. It’s environmentally-friendly. It smells great.

And Frey offers you the option of a one-off purchase or a subscription so that you have new bottles sent to your door monthly.

Where to Buy Frey?

what is the best men's laundry detergent

Frey Detergent is popular, and a lot of counterfeit options are hitting the market. If you want to avoid these lower quality products, you have two main options when buying Frey: Amazon and Direct.

If you purchase from Amazon or directly from the manufacturer, you avoid all of the fake products that are on the market.